Overview (5 mins):

✅ Welcome to Module 5: The Business Case for Coaching

📈 Why This Module Matters

In this capstone module, we go beyond individual and team coaching to ask:

How does coaching create value—and how do we prove it?

You’ll explore how coaching initiatives:

• Align with strategic goals

• Support culture transformation

• Deliver measurable outcomes

We’ll equip you with industry-standard frameworks, including:

• Kirkpatrick’s 4 Levels of Evaluation

• Phillips’ ROI Methodology

💡 What You’ll Gain

• Tie coaching to mission-critical business objectives

• Speak the language of ROI and cost-benefit

• Build a coaching proposal that earns stakeholder support

• Advocate for coaching as a strategic investment—not just a people initiative

🌐 Whether you're here to learn, lead, or both—this is your opportunity to elevate coaching from personal development to organizational strategy.

Lead with insight, influence, and impact—let’s make your coaching speak the language of strategy.

➡️ Next Step: Dive into the lesson content and begin crafting your personalized Business Case for Coaching.

Ready to build the case? Let’s go.